AVG and Privacy in Hospitality: How Digitization Contributes to Safety and Efficiency
Stricter rules around data protection Since the introduction of the General Data Protection Regulation (GDPR) in 2018, hotels and other accommodations are required to handle their guests’ personal data with care. This means they must obtain explicit consent to process data and be transparent about their data practices. Hotels that fail to comply risk fines […]
7 ways data analytics is changing the vacation parks industry
Data analytics has had a huge impact on various industries in recent years, and the resort sector is no exception. By making smart use of data, vacation parks can improve their services, reduce costs, and provide a better experience for their guests. Here are seven ways data analytics is transforming this industry: 1. Enhanced Guest […]
Digitization in the Holiday Parks Sector Anno 2024
The resort sector is undergoing a significant transformation in 2024 due to increasing digitalization. Guests today expect more convenience, personalized experiences and digital solutions that make their vacation even more enjoyable. From smart reservation systems to AI-driven personal recommendations, digitization plays a crucial role in improving guest satisfaction and operational efficiency. 1. Smart Reservation Systems […]
Top 10 Marketing Ideas to Stimulate Bookings for Your Campsite
Running a campground is not only a matter of good facilities and a beautiful location, but also smart marketing to reach and inspire your target audience. Here are 10 ideas to strengthen your marketing strategy and attract more guests to your campground: 1. Capitalize on Seasonal Themes and Activities. Use the different seasons as inspiration […]
